This is major news for the DMV streetwear community.
XAZA Boutique has officially become the exclusive retail partner for Paper Planes by Roc Nation Clothing in Washington, D.C., Maryland, and Virginia—a game-changing move that places the DMV on the global streetwear map.
To kick off this historic partnership, XAZA hosted a Planes Pop-Up Launch Event at its flagship DC location. For the first time ever, local fashion enthusiasts could shop authentic Paper Planes pieces in-store, experiencing the quality and aesthetic up close—not just online.
A Milestone Moment for DC Streetwear Culture
This isn’t just about clothes.
It’s about representation, presence, and access. Until now, Paper Planes—the iconic streetwear brand under Jay-Z’s Roc Nation—was out of reach for most in the DMV unless ordered online. Now, thanks to XAZA, the brand has a physical home in the city.
The event captured the energy of the moment:
🎧 DJs spinning curated hip-hop sets.
📸 Creators and influencers capturing every angle.
👟 Sneakerheads and streetwear lovers lined up to explore the collection.
This was a true celebration of urban fashion, community, and culture.
The Vision Behind the Brand
Paper Planes Clothing, led by Emory “Vegas” Jones, has always stood for imagination, ambition, and creative freedom. With slogans like "Greatness Is a Process" and "Dream Beyond the Horizon", the brand represents more than streetwear—it’s a mindset.
Now, that mindset is grounded in DC through XAZA’s platform.
And this is just the beginning.
The Hype, The Pieces, The Demand
The launch event drew a diverse crowd of local tastemakers, influencers, stylists, and sneaker collectors. Early favorites from the collection included:
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The classic Paper Planes snapback hats
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Utility jackets and varsity-inspired outerwear
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Premium graphic tees and embroidered pieces
XAZA’s retail space gave attendees the chance to touch, try on, and style real Paper Planes pieces—something DMV shoppers have never experienced before.
What’s Coming Next?
As the only official Paper Planes Clothing retail partner in the DMV, XAZA is planning:
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Exclusive product drops only available in-store at the DC location
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VIP-only launch events and pop-ups
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Streetwear activations that blend music, fashion, and culture
This partnership isn’t a one-time flex—it’s a long-term movement.
Final Word
Whether you're a loyal XAZA customer, a Roc Nation supporter, or simply someone who believes in DC’s creative fashion potential, this partnership marks a new chapter in urban fashion access for the region.
🗣️ From DC streets to closets across the country—XAZA and Paper Planes are building the future of streetwear, together.